Exploratory research question

Disadvantages of exploratory research

A variable is anything that varies or changes from one instance to another; can exhibit differences in value, usually in magnitude or strength, or in direction. Interpretation of such information can be judgmental and biased. See Chapter four for an extensive discussion of descriptive research. For example: Consider a scenario where a juice bar owner feels that increasing the variety of juices will enable increase in customers, however he is not sure and needs more information. View related article. Exploratory research is often used to generate formal hypotheses. It is a time consuming research and it needs patience and has risks associated with it. Our Research Overview Continues So we learned how exploratory research works to give your survey and research design a better focus and significantly limits any unintended bias. Forcing respondents to pick between the options the researcher comes up with off the top of their head is one of the leading causes of surrogate information bias a nasty form of researcher bias. The research needs to have importance or value.

The Practice of Social Research. Today, we will discuss exploratory research, its unique characteristics and the various ways it can be implemented into your research design.

Types of exploratory research

Forcing respondents to pick between the options the researcher comes up with off the top of their head is one of the leading causes of surrogate information bias a nasty form of researcher bias. See you there! These data are not characterized by numbers and instead are textual, visual or oral. Descriptive research, on the other hand, can measure your data statistically. There are two ways in which research can be conducted namely primary and secondary.. The researcher observes the customers first reaction and collects the data, which is then used to draw inferences from the collective information. Completing one step leads to the other and by the time the problem is defined, each of these steps has been addressed in some way. After such exploration, the researcher should know exactly which data to collect during the formal phases of the project and how to conduct the project.

Most importantly, such a research can help organisations or researchers save up a lot of time and resources, as it will enable the researcher to know if it worth pursuing. The following two tabs change content below.

importance of exploratory research

Probing is an interview technique that tries to draw deeper and more elaborate explanations from the discussion. Such a research is usually carried out when the problem is at a preliminary stage.

characteristics of exploratory research

Descriptive research, on the other hand, can measure your data statistically. Nowadays, most organisations offer short length surveys and rewards to respondents, in order to achieve higher response rates.

Exploratory research pdf

External secondary research can also help you perfect your research design. Jump to navigation Jump to search Exploratory research is a research conducted for a problem that has not been studied more clearly, intended to establish priorities, develop operational definitions and improve the final research design. See you there! Thus, in some ways, it is stating the information that is needed to help make the decision, for example: 18 Analysis of the problem definition steps Decision statement: How can we encourage more consumers to come to the microbrew and try our products? An example of such a question might be: At what levels of molecule concentration we register different dynamics in my experimental subjects? Unstructured interviews are the most popular primary data collection method with exploratory studies. Such a research is usually carried out when the problem is at a preliminary stage. Exploratory Research is NOT intended to provide conclusive evidence from which to determine a particular course of action.

Case studies: The document history of a particular person, group, organization or event.

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Exploratory research